On March 1, 2018, 3x World Champion Mick Fanning announced his retirement from the World Tour. The news sent shockwaves through the media, both in the surfing world and the mainstream world, and the support that poured out through social media cemented Mick as one of the most loved characters in professional surfing, ever.
Across Instagram, Facebook, Twitter, television and beyond, sentiment of #Cheersmickstreamed into screens across the globe – and since March 1, it hasn’t stopped.
Now, as we come closer to the final event of his career, the 2018 Rip Curl Pro Bells Beach, we want to keep the show of support rolling and make the noise around our love for Mick even louder.
As he packs up from the Gold Coast and heads down towards Bells, we’re asking for a "call to arms". Anyone and everyone who feels their life has been touched by Mick and his career is asked to show their support by sharing their favourite Mick moment.
And if you’re one of the lucky ones who lives in the Surf Coast region, we ask you to make your show of support tangible. Put up signs! Decorate your houses! Make banners and yell from your rooftops! When Mick drives into town, we want him to be showered in #CheersMick, and know just how much support he has from both the local community, and the surfing community around the world.
To get things started, we’re offering some prizes… some prizes, in fact, that money can’t buy. Here’s how to win:
Whether you’re sharing your favorite Mick moment or you’re putting banners around your yard in Jan Juc, we want you to post your show of support on Instagram. All you’ve got to do is get creative, mention @ripcurl_USA and use hashtag #CheersMick
WHAT YOU CAN WIN!
What do you win? We’ve got seven exclusive Rip Curl Pro Mick Fanning jerseys, signed by the man himself. Now that’s a prize worth fighting for!
May the best show of support win! #CheersMick
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