The 2018 Rip Curl Pro Bells Beach hit its highest environmental targets yet.
Alongside Surfing Victoria, the Surf Coast Shire and the World Surf League, Rip Curl is pleased to announce that the 2018 Rip Curl Pro achieved the highest level of waste diversion on record – creating history with over 65% of waste being diverted away from Land Fill.
"We are fully supportive of the environmental efforts that Surfing Victoria, the Surf Coast Shire and the WSL have implemented this year at Bells, 2018 saw a great stride towards positive change at the event, and we look forward to pushing these targets even farther."Rip Curl Group Marketing Chairman Neil Ridgway
Part of the reasoning for this achievement was a plastic free policy that all vendors and partners were held to at the Rip Curl Pro Bells Beach. Not only did that policy reduce the amount of waste from the event that goes to land fill, but it also forced food vendors and external partners to become more environmentally friendly.
WSL CEO Sophie Goldschmidt was also pleased with the results of the combined efforts for the 2018 Rip Curl Pro Bells Beach. “The WSL is continually looking at ways to reduce the footprint our events leave on the areas in which they are held and on the environment as a whole,” she said.
“We are so thrilled to hear that this year, the Rip Curl Pro Bells Beach has seen its best waste diversion rate to date.”
Lachlan Close, Waste Management Supervisor at the Surf Coast Shire is committed to continued improvement in reducing waste to landfill, helping to ensure the Rip Curl Pro is an environmental leader.
“Often unseen and unheard, waste management ticks along in the background and the Rip Curl Pro has had some amazing achievements over the years,” he said.
“Since its inception in 2012 commercial food organic recycling has diverted 4.78 tonnes from landfill.“
Rip Curl is pleased that the 2018 Rip Curl Pro Bells Beach made such great strides in it’s environmental impact, and is dedicated to pushing this farther each year.